McDonald's Marketing Archives - Amy Hawdon

McDonalds Collectors Meals A History of Craze and Collectibles

The Appeal and Marketing of McDonald’s Collector’s Meals: Mcdonald’s Collectors Meal McDonald’s Collector’s Meals, featuring limited-edition merchandise, have become a popular phenomenon, captivating consumers and driving sales. The success of these campaigns lies in a carefully crafted strategy that leverages nostalgia, scarcity, and social media to create a sense of excitement and desire among customers. … Read more

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